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“Queen of the post-show Q&A”,
social media content strategist and theatre blogger

About Me

I’ve been championing theatre, online and offline, for more than 20 years – including running “legendary” post-show talks and panel discussions for plays and musicals across London and beyond. (As well as quite a few Zoom events since Covid!)

For over 16 years, I was the driving force behind the British theatre website, WhatsOnStage.com, the WhatsOnStage Theatre Club and the WhatsOnStage Awards. I co-founded the company and oversaw its editorial content, branding and events.

Other online theatre businesses I have established include MyTheatreMates.com, a collective of independent theatre bloggers, and StageFaves.com, a social media directory for musical theatre.

For several years, I also produced the annual Critics’ Circle Theatre Awards, the only theatre awards decided entirely, and democratically, by working theatre critics.

And, just for fun, I blog and tweet about theatre too!

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Hire Me

I love working with clients to promote great events (online and offline) and content. My key services include:

Post-show Talks

A well-run talkback is an incredibly effective way of generating word-of-mouth. Having chaired thousands over many (many!) years, I’m the undisputed “queen of the post-show Q&A”, adept at engaging panellists and audiences alike, and producing fantastic event coverage.

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Chairing Webinars

Webinars and other online events are a powerful means to educate through thought leadership, build brand awareness, generate leads and strengthen client relationships – even more so with so many now working remotely. As your professional moderator, I’ll help run a webinar that keeps attendees tuned in.

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Social Media & Content

Great content is essential to telling the story of your show or organisation. Is yours up to scratch? Are you lacking high-quality articles for your own blog, website or PR drive? Is social media taking up too much time and not yielding results? I offer competitive content strategy and community management.

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Join Me

Past Events

What did you miss? Full video, photos and coverage from previous talks and webinars.

S&S Theatre: How an awards ceremony evolved into a production company

By |20 April 2021|

Fans of new British musicals will be familiar with The S&S Award, the prize that set out to find and give a professional life to the country's best new unproduced musical. After years of sourcing and developing those rich seams of talent, the awards body is now evolving into S&S Theatre Productions.
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Follow Me

Here’s where I blog about other matters, including productions I haven’t chaired a post-show talk to. You can also follow me on Twitter, Facebook and Instagram!

David Walliams on getting the RSC’s ‘stamp of approval’ with The Boy in the Dress musical

24 October 2019|

During rehearsals for The Boy in the Dress, I spoke to David Walliams about his inspiration for the original story, his burgeoning career as a children’s writer and how he feels having his work adapted by the RSC.
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